The Guide to the Product Management and Marketing Body of Knowledge (Prodbok Guide) by Steven D. Eppinger, Greg Geracie

The Guide to the Product Management and Marketing Body of Knowledge (Prodbok Guide)

Steven D. Eppinger, Greg Geracie

346 pages first pub 2013 (editions)

informative slow-paced
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Setting the Standard for Product Management and Marketing Many of the leading voices in the product management profession collaborated closely with working product managers to develop The Guide to the Product Management and Marketing Body of Knowl...

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