How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals by John Westwood

How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals

John Westwood

192 pages missing pub info (editions)

nonfiction business informative fast-paced
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How to Write a Marketing Plan provides a step-by-step guide to creating a successful marketing plan: from carrying out a marketing audit, setting objectives and devising budgets to writing, presenting and implementing the plan. With content on pro...

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