Browse editions

Current edition

Basic Marketing : A Global-Managerial Approach by William D. And E. Jerome McCarthy P Jr.

Basic Marketing : A Global-Managerial Approach
—
William D. And E. Jerome McCarthy P Jr.

Basic Marketing : A Global-Managerial Approach
William D. And E. Jerome McCarthy P Jr. with E. Jerome McCarthy

793 pages • first pub 1979 (editions)

Basic Marketing : A Global-Managerial Approach by William D. And E. Jerome McCarthy P Jr.

Basic Marketing : A Global-Managerial Approach
—
William D. And E. Jerome McCarthy P Jr.

Basic Marketing : A Global-Managerial Approach

William D. And E. Jerome McCarthy P Jr. with E. Jerome McCarthy

793 pages • first pub 1979 (editions)

Other editions (0)