Brands, Bandwagons and Bullshit: How Marketing, Advertising, Media and PR Work - the Essential Guide for Career Planning and Professional Understanding by Harry Lang
Brands, Bandwagons and Bullshit: How Marketing, Advertising, Media and PR Work - the Essential Guide for Career Planning and Professional Understanding

Harry Lang

Brands, Bandwagons and Bullshit: How Marketing, Advertising, Media and PR Work - the Essential Guide for Career Planning and Professional Understanding

Harry Lang

321 pages first pub 2021 (editions)

medium-paced
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Description

'Brands, Bandwagons & Bullshit' was written for two main audiences:- First, Students, Graduates and young marketing professionals looking to find their first job in marketing, advertising, media or PR . Second, it's useful for an older demogr...

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