Strategic Marketing for Schools: How to Harmonise Marketing and Strategic Development for an Effective School by Brent Davies, Linda Ellison

Strategic Marketing for Schools: How to Harmonise Marketing and Strategic Development for an Effective School

Brent Davies, Linda Ellison

231 pages missing pub info (editions)

nonfiction education
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Description

Building on the first edition, this book is designed to help teachers define what marketing is; identify what it can do for their school; develop a marketing culture within the school; establish a strategic marketing plan; and assess the school's ...

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