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Nurturing Innovation in Globalized Corporations by Claudia Fernandez, Aramia Asmar

Nurturing Innovation in Globalized Corporations

Claudia Fernandez, Aramia Asmar

104 pages missing pub info (editions)

nonfiction business economics
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Description

The capability to innovate and to carry innovation successfully down to markets will undoubtedly be a crucial determinant of the global competition among firms in the few upcoming years. There is growing awareness among business leaders that innov...

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