Alchemy by Rory Sutherland, Rory Sutherland

357 pages first pub 2019 (editions)

nonfiction business informative reflective slow-paced
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Discover the alchemy behind original thinking, as TED Talk superstar and advertising legend Rory Sutherland reveals how abandoning logic and casting aside rationality is the best way to solve any problem. With examples of cutting-edge behaviour sc...

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