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496 pages • first pub 2014 (view editions)
ISBN/UID: None
Format: Digital
Language: English
Publisher: BE
Edition Pub Date: 03 January 2014
Description
McGraw-Hill's newest Principles of Marketing franchise, Marketing by Shane Hunt and John Mello, covers all foundational marketing topics in fourteen focused, concise chapters geared toward illuminating the many connections between marketing, stude...
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496 pages • first pub 2014 (view editions)
ISBN/UID: None
Format: Digital
Language: English
Publisher: BE
Edition Pub Date: 03 January 2014
Description
McGraw-Hill's newest Principles of Marketing franchise, Marketing by Shane Hunt and John Mello, covers all foundational marketing topics in fourteen focused, concise chapters geared toward illuminating the many connections between marketing, stude...