Groundswell: Winning in a World Transformed by Social Technologies by Josh Bernoff, Charlene Li

Groundswell: Winning in a World Transformed by Social Technologies

Josh Bernoff, Charlene Li

286 pages first pub 2008 (editions)

nonfiction business technology informative slow-paced
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Description

Li and Bernoff define 'the groundswell' as a social structure in which technology puts power into the hands of individuals and communities, not institutions. This research based book will not only identify the emerging components of this shift, bu...

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