Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars by Rick Frishman, Jay Conrad Levinson, Jill Lublin

Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars

Rick Frishman, Jay Conrad Levinson, Jill Lublin

322 pages • first pub 2002 (editions)

nonfiction business informative medium-paced
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Description

Guerrilla Publicity provides expert advice for how to use publicity in the 21st Century, including Blogs, Podcasting and Social Networking. It is the PR bible and sets the foundation for practical PR campaigns. Within Guerrilla Publicity, PR guru...

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