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![PowerBranding(tm): Building Technology Brands for Competitive Advantage by Marty Brandt, Grant Johnson](https://assets.thestorygraph.com/assets/placeholder-cover-2a45d917f8f8061888e77f7aae688f59aacb0ece1262c264eaa3ca9f1dfd07e8.jpg)
PowerBranding(tm): Building Technology Brands for Competitive Advantage
—
Marty Brandt, Grant Johnson
—
Marty Brandt, Grant Johnson
192 pages • first pub 1997 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
informative
inspiring
tense
medium-paced
Description
A comprehensive and strategic approach to building technology brands for competitive advantage.
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![PowerBranding(tm): Building Technology Brands for Competitive Advantage by Marty Brandt, Grant Johnson](https://assets.thestorygraph.com/assets/placeholder-cover-2a45d917f8f8061888e77f7aae688f59aacb0ece1262c264eaa3ca9f1dfd07e8.jpg)
PowerBranding(tm): Building Technology Brands for Competitive Advantage
—
Marty Brandt, Grant Johnson
—
Marty Brandt, Grant Johnson
192 pages • first pub 1997 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
informative
inspiring
tense
medium-paced
Description
A comprehensive and strategic approach to building technology brands for competitive advantage.