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230 pages • missing pub info (editions)
ISBN/UID: 9783030542917
Format: Hardcover
Language: English
Publisher: Springer
Publication date: 28 January 2021
Description
This unique book comprehensively presents the current state of knowledge, theoretical and practical alike, in the field of business-to-business (B2B) marketing. More than 30 of the best and most recognized B2B marketers address the most relevant t...
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Content Warnings
230 pages • missing pub info (editions)
ISBN/UID: 9783030542917
Format: Hardcover
Language: English
Publisher: Springer
Publication date: 28 January 2021
Description
This unique book comprehensively presents the current state of knowledge, theoretical and practical alike, in the field of business-to-business (B2B) marketing. More than 30 of the best and most recognized B2B marketers address the most relevant t...
Community Reviews
Content Warnings