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280 pages • missing pub info (editions)
ISBN/UID: 9780761934004
Format: Paperback
Language: English
Publisher: Sage Publications Pvt. Ltd
Publication date: 23 November 2005
Description
Role models from the visual media often spark in viewers the will to emulate desired behavior. The Entertainment-Education method combines emotional appeal and relevant knowledge in order to promote such behavior change. This book―the second in a ...
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280 pages • missing pub info (editions)
ISBN/UID: 9780761934004
Format: Paperback
Language: English
Publisher: Sage Publications Pvt. Ltd
Publication date: 23 November 2005
Description
Role models from the visual media often spark in viewers the will to emulate desired behavior. The Entertainment-Education method combines emotional appeal and relevant knowledge in order to promote such behavior change. This book―the second in a ...