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Publishing for Profit by Thomas Woll, Dominique Raccah

Publishing for Profit

Thomas Woll, Dominique Raccah

370 pages first pub 1998 (view editions)

nonfiction business reference informative slow-paced
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Description

Publishing in the 21st century is a rapidly changing business, and this highly readable and comprehensive reference covers it all: editorial acquisition and process, the importance of metadata, operations procedures, financial benchmarks and metho...

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