Scan barcode
648 pages • missing pub info (editions)
ISBN/UID: 9780538478342
Format: Paperback
Language: English
Publisher: Cengage Learning
Publication date: 01 January 2011
Description
Achieve marketing success with the best up-to-the-minute coverage of key marketing topics in this complete, yet brief, ESSENTIALS OF MARKETING, 7E by award-winning authors Lamb/Hair/McDaniel. This edition's fresh, streamlined design focuses on cap...
Community Reviews
Content Warnings
648 pages • missing pub info (editions)
ISBN/UID: 9780538478342
Format: Paperback
Language: English
Publisher: Cengage Learning
Publication date: 01 January 2011
Description
Achieve marketing success with the best up-to-the-minute coverage of key marketing topics in this complete, yet brief, ESSENTIALS OF MARKETING, 7E by award-winning authors Lamb/Hair/McDaniel. This edition's fresh, streamlined design focuses on cap...
Community Reviews
Content Warnings