The Management of Intangibles: The Organisation's Most Valuable Assets by Ahmed Bounfour

The Management of Intangibles: The Organisation's Most Valuable Assets

Routledge Advances in Management and Business Studies

Ahmed Bounfour

336 pages • missing pub info (editions)

nonfiction business economics
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The subject of Intangibles and knowledge management is becoming increasingly significant, particularly in the realms of finance, marketing and strategy. Intangibles are the nebulous but vital aspects of companies, for example, R&D, knowledge c...

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