The Internet Audience: Constitution & Measurement by Fernando Bermejo

The Internet Audience: Constitution & Measurement

Digital Formations

Fernando Bermejo

262 pages missing pub info (editions)

nonfiction art business
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Description

Assessments of the audience of traditional mass media have existed for decades and have been widely studied, but the quantification of the Internet audience is a recent and barely known phenomenon. An audience is an essential requirement for the e...

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