Marketing: An Introduction Plus 2017 Mymarketinglab with Pearson Etext -- Access Card Package by Philip Kotler, Gary M. Armstrong

Marketing: An Introduction Plus 2017 Mymarketinglab with Pearson Etext -- Access Card Package

Philip Kotler, Gary M. Armstrong

missing page info Add in missing page information first pub 1984 (editions)

nonfiction business informative medium-paced
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By placing you–the customer–in the driver’s seat. on\xa0how customer value is the driving force How do we get you moving? Marketing introduces the leading marketing thinking behind every marketing strategy. \xa0 \xa0 \xa0 \xa0 \xa0

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