Some Sizes Fit All by Akhil Gupta
Some Sizes Fit All

Akhil Gupta

Some Sizes Fit All

Akhil Gupta

224 pages missing pub info (editions)

nonfiction business economics medium-paced
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Description

An oft-repeated dictum every time a company fails to replicate its past successes when introducing a new product or entering a new market is that one size does not fit all. Business gurus advise that every new situation, market and environment cal...

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