Housework and Housewives in American Advertising: Married to the Mop by Jessamyn Neuhaus

Housework and Housewives in American Advertising: Married to the Mop

Jessamyn Neuhaus

273 pages missing pub info (editions)

nonfiction history
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An analysis of how since the end of te 19th-century advertising agencies and their housework product clients utilized a remarkably consistent depiction of housewives and housework, illustrating that that although Second Wave feminism successfully ...

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