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96 pages • first pub 2002 (editions)
ISBN/UID: 9780340849040
Format: Paperback
Language: English
Publisher: Hodder & Stoughton
Publication date: 01 July 2002
Description
Viral marketing is not just about spam email, as most people tend to think. It is about how some ideas, products, messages, and behaviors spread like viruses—for example, Pokemon, Hotmail, and even yoyos in the school playground. This text concern...
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96 pages • first pub 2002 (editions)
ISBN/UID: 9780340849040
Format: Paperback
Language: English
Publisher: Hodder & Stoughton
Publication date: 01 July 2002
Description
Viral marketing is not just about spam email, as most people tend to think. It is about how some ideas, products, messages, and behaviors spread like viruses—for example, Pokemon, Hotmail, and even yoyos in the school playground. This text concern...
Community reviews
This book doesn't have any reviews or ratings yet!
If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.