Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy Every Time by Maria Veloso

Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy Every Time

Maria Veloso

217 pages first pub 2004 (editions)

nonfiction business informative medium-paced
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"In order for a Web site to sell effectively, it must appeal to the unique culture, mindset, and psychology of the Web. Simply put, what works in the brick-and-mortar world does not necessarily grab Web shoppers. Companies selling products and ser...

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