Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage by Douglas B. Laney

Infonomics: How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage

Douglas B. Laney

224 pages first pub 2017 (editions)

nonfiction business economics informative slow-paced
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Many senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the h...

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