jj24 's review for:

To Sell Is Human: The Surprising Truth about Moving Others by Daniel H. Pink

4.0

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This was fascinating. Forget the out of date image of a sales person being a slick man in a polyester plaid suit trying to sell a lemon on a used car lot. This book is about human behavior, motivation, and about how EVERYONE "sells" (if you're a parent trying to convince a child to do their homework, that's selling. If your job function has nothing to do with sales, but you're trying to convince others in your company to take a certain action, then that's selling).

I listened to the audio version of this book, but intend to buy a hard copy as I want to highlight and take notes.