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A review by hugebear
Love Is the Killer App: How to Win Business and Influence Friends by Tim Sanders
3.0
I have found that there are other, perfectly valid reasons for finding value in a book than learning brand new (to you) concepts. For me sometimes the primary value is in bringing your focus to something that maybe has slipped in its priority and awareness, and for me that was how I mostly feel about this book.
One of the business concepts that was taught to me early in my professional life is “help enough other people get what they want and you’re bound to get what you want too”. That’s not a bad summation of the book’s “Big Idea”. Nothing new there, but a good reminder, with a number of ideas, and things I’m not doing enough of, to make it well worthwhile.
For example, I already sent a prospective client a recommendation for a book that I thought would resonate with what his company is trying to do. We always counsel people to make sure they are “bringing value” to their networks, but it’s hard sometimes to find ways to do that, so a good reminder and some good ideas for how to do that.
Having said all that I did feel like this book could have been a lot shorter than it is, and it’s not a long book to begin with. I ended up skimming a lot of it because it was either so basic or redundant. I would also echo another review who said that an updated version would be valuable to include these concepts in today’s realities of social media and heavily electronic communication.
All in all I recommend it and think it’s a worthwhile investment in time, just the (numerous) book recommendations make it a good use of time, and think it would especially be valuable for someone just starting a career in sales in particular, or generally in business.
One of the business concepts that was taught to me early in my professional life is “help enough other people get what they want and you’re bound to get what you want too”. That’s not a bad summation of the book’s “Big Idea”. Nothing new there, but a good reminder, with a number of ideas, and things I’m not doing enough of, to make it well worthwhile.
For example, I already sent a prospective client a recommendation for a book that I thought would resonate with what his company is trying to do. We always counsel people to make sure they are “bringing value” to their networks, but it’s hard sometimes to find ways to do that, so a good reminder and some good ideas for how to do that.
Having said all that I did feel like this book could have been a lot shorter than it is, and it’s not a long book to begin with. I ended up skimming a lot of it because it was either so basic or redundant. I would also echo another review who said that an updated version would be valuable to include these concepts in today’s realities of social media and heavily electronic communication.
All in all I recommend it and think it’s a worthwhile investment in time, just the (numerous) book recommendations make it a good use of time, and think it would especially be valuable for someone just starting a career in sales in particular, or generally in business.