A review by whiteknight247
Nudge: Improving Decisions about Health, Wealth, and Happiness by Richard H. Thaler, Cass R. Sunstein

5.0

One of the best books on choice, how to improve choice, and why people choose what they do. A mix of behavioral economics and marketing economics. A must read for anybody wanting to understand more about why humans choose the way they do and how various options from choosing a 401(k) to difficult political decisions, to eating healthier and achieving your goals can all be accomplished.