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A review by mkesten
Hooked: Food, Free Will, and How the Food Giants Exploit Our Addictions by Michael Moss
3.0
As I am constantly on the hunt for insight into my own eating pathologies, Michael Moss’ latest screed on the processed food manufacturers helped me out with a few new tidbits of flavoring research:
1) The food companies learned that our earliest memories of eating can trigger deep-seated cravings, perhaps even tastes and flavors to which we are unwittingly addicted.
2) Scientists have not yet unravelled the mystery connection between taste and the brain. It may in fact be that all artificial sweeteners play havoc with the brain and cause us to return, ultimately, to real sweeteners.
3) And this I think I’ve actually known for some time, that there is no killer diet that works for everyone, not even boosts of protein to staunch the addiction to carbohydrates.
4) That speed kills. I must pay more attention to the volume of high glycemic foods in my diet like potatoes and highly processed grains. The speed with they convert carbs into sugar in the blood can’t be good for my metabolism.
For a reminder of what is high and what is not on the glycemic scale:
https://www.health.harvard.edu/diseases-and-conditions/glycemic-index-and-glycemic-load-for-100-foods
5) They’re still doing it to us: using salt, sugar, and fat to up our purchases of processed food, including the supposedly “diet” foods so WATCH OUT!
1) The food companies learned that our earliest memories of eating can trigger deep-seated cravings, perhaps even tastes and flavors to which we are unwittingly addicted.
2) Scientists have not yet unravelled the mystery connection between taste and the brain. It may in fact be that all artificial sweeteners play havoc with the brain and cause us to return, ultimately, to real sweeteners.
3) And this I think I’ve actually known for some time, that there is no killer diet that works for everyone, not even boosts of protein to staunch the addiction to carbohydrates.
4) That speed kills. I must pay more attention to the volume of high glycemic foods in my diet like potatoes and highly processed grains. The speed with they convert carbs into sugar in the blood can’t be good for my metabolism.
For a reminder of what is high and what is not on the glycemic scale:
https://www.health.harvard.edu/diseases-and-conditions/glycemic-index-and-glycemic-load-for-100-foods
5) They’re still doing it to us: using salt, sugar, and fat to up our purchases of processed food, including the supposedly “diet” foods so WATCH OUT!