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A review by kellyholmes
Influencer : The Power to Change Anything by Ron McMillan, David Maxfield, Kerry Patterson, Al Switzler, Joseph Grenny
4.0
This book articulates the strategies that the world's most influential people use to solve persistent, resistant problems. The biggest eye-opener for me was the point that verbal persuasion can't solve all the world's problems, especially when you're trying to convince someone to change their behavior. I've always believed in the power of a carefully crafted argument and prided myself on being able to put forth an effective argument for certain things. But this book made me realize that verbal persuasion is just one eensy weensy technique in the grab-bag of influential techniques, and it's an overused and often ineffective technique at that.
I love how this book teases out the different techniques and gives lots of examples of each. The authors recommend that you read it with a problem in mind that you want to solve. The problem I kept in mind as I was reading was how to get more people at my company to recycle everything that's possible to recycle. Too many times at work, I walk by a trash can that contains a perfectly recyclable piece of paper or aluminum can. And the recycling bin is right. next. to. the. trash. If the person had just moved their hand a measly couple of inches to one side, they could have dropped the item in a recycling bin instead of the trash! But I digress...
For some of the techniques, I immediately got ideas for how to apply them to this problem. For others, I couldn't think of anything. So while I don't think all these techniques will work for every problem, this book certainly made me look at the lack of recycling at my office in a new light, and it gave me a renewed sense of hope for increasing the amount we recycle.
The authors also have a web site, influencerbook.com, with a worksheet you can fill out to brainstorm solutions to a problem you're trying to solve.
I love how this book teases out the different techniques and gives lots of examples of each. The authors recommend that you read it with a problem in mind that you want to solve. The problem I kept in mind as I was reading was how to get more people at my company to recycle everything that's possible to recycle. Too many times at work, I walk by a trash can that contains a perfectly recyclable piece of paper or aluminum can. And the recycling bin is right. next. to. the. trash. If the person had just moved their hand a measly couple of inches to one side, they could have dropped the item in a recycling bin instead of the trash! But I digress...
For some of the techniques, I immediately got ideas for how to apply them to this problem. For others, I couldn't think of anything. So while I don't think all these techniques will work for every problem, this book certainly made me look at the lack of recycling at my office in a new light, and it gave me a renewed sense of hope for increasing the amount we recycle.
The authors also have a web site, influencerbook.com, with a worksheet you can fill out to brainstorm solutions to a problem you're trying to solve.