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veloci_rachel 's review for:
Hit Makers: The Science of Popularity in an Age of Distraction
by Derek Thompson
This was a fascinating and informative look at the science and sociology of popularity. I feel like I learned something on every page, and the writing was approachable, engaging, and surprisingly moving. Thompson is a talented writer who put together this incredibly well-researched book, and I look forward to seeing what he does next.