A review by caseythereader
Cultish: The Language of Fanaticism, by Amanda Montell

dark emotional funny informative reflective medium-paced


 - CULTISH is a fascinating examination not only of what constitutes a cult in the modern world, but how these groups (whether technically a cult or not) use language to build their own worlds, draw people in, and keep them there.
- Particularly, the emphasis on the fact that someone getting tangled up in fringe religious groups or MLMs isn't necessarily a sign of stupidity or gullibility, rather that these organizations have carefully calibrated their pitches to bring in the most driven, committed people. 

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