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A review by dunguyen
The Personal MBA: Master the Art of Business by Josh Kaufman
3.0
The Personal MBA is Josh Kaufman's attempt to deliver you the content of an entire MBA for just the price of a book and some time to read it. This is of course exaggerated and since I have never done an MBA I don't know if it is even getting close. What you do get is a really good basic view of how businesses work.
The Personal MBA covers everything that is to know about a business but very superficially. Kaufman covers everything from the foundation of a business, the purpose of a business, marketing your product, keeping the finances in check, selling the product and actually the most interesting part of the book, the systems of a business. Kaufman has chosen to handle all of the subjects to be composed by even smaller concepts all of which takes a maximally a few pages to cover. While this certainly makes it easy to read, it also leaves you with a bitter taste in your mouth should you stumble on a concept you really like.
Luckily the book is supplemented by a generous appendix on recommended books for each subject should you want narrow your focus onto a specific subject.
All in all I would recommend this book for anybody starting a business, or simply wanting to know more about businesses. Its format makes it easy to take as many or few concepts as you would like. One good advice though: Peruse the appendix for books on the subjects that caught your attention the most. Otherwise this is an excellent primer to businesses and how they work.
The Personal MBA covers everything that is to know about a business but very superficially. Kaufman covers everything from the foundation of a business, the purpose of a business, marketing your product, keeping the finances in check, selling the product and actually the most interesting part of the book, the systems of a business. Kaufman has chosen to handle all of the subjects to be composed by even smaller concepts all of which takes a maximally a few pages to cover. While this certainly makes it easy to read, it also leaves you with a bitter taste in your mouth should you stumble on a concept you really like.
Luckily the book is supplemented by a generous appendix on recommended books for each subject should you want narrow your focus onto a specific subject.
All in all I would recommend this book for anybody starting a business, or simply wanting to know more about businesses. Its format makes it easy to take as many or few concepts as you would like. One good advice though: Peruse the appendix for books on the subjects that caught your attention the most. Otherwise this is an excellent primer to businesses and how they work.