A review by amarofpatel
Predatory Thinking: A Masterclass in Out-Thinking the Competition by Dave Trott

4.0

Classic Trott. Spinning yarns one sentence, one line, at a time. And teaching you how to think smarter over and over. Not quite as good as his first book but this one will certainly appeal to those budding strategists in the advertising and marketing industries trying to edge ahead of the competition. For the rest, there are a few fascinating facts and pub anecdotes to pinch.