Review by lambchops814 - There's Nothing Like This: The Strategic Genius of Taylor Swift

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lambchops814 's review for:

There's Nothing Like This: The Strategic Genius of Taylor Swift by Kevin Evers

4.25

informative reflective medium-paced

A very fascinating look into the business of the brand of Taylor Swift. Written era by era, this book focuses on how she built her brand and the strategic business choices she has taken over the years.