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A review by emzee_strygrph
H-Pop: The Secretive World of Hindutva Pop Stars by Kunal Purohit
informative
medium-paced
3.75
Unmasking Hindutva Ideology in Popular Culture
Kunal Purohit's "H-Pop: The Secretive World of Hindutva Pop Stars" lifts the veil on a growing phenomenon: the infiltration of Hindutva ideology into Indian popular culture. The book sheds light on H-Pop, a genre encompassing music, poetry, social media content, and more, all working to promote a form of Hindu nationalism.
Purohit dissects H-Pop through various artistic mediums. He analyzes music, exploring how lyrics, music videos, and performances endorse Hindutva narratives. The book delves into the works of folk-fusion singers, rap artists, and even electronic music producers who create anthems for Hindutva movements.
The reach of H-Pop extends beyond catchy tunes. Purohit examines how poems, online content, and even self-published books create a popular culture sphere that reinforces Hindutva ideology. The book explores the works of poets who glorify Hindu kings and historical revisionists who rewrite history through fiction. Social media influencers who spread misinformation and hate speech are also part of this analysis.
"H-Pop" doesn't just describe the phenomenon; it explores the reasons behind it. Purohit investigates the motivations of both creators and consumers of H-Pop. He examines how social identity, political views, and the need for belonging fuel the rise of H-Pop. The book also delves into the potential consequences of H-Pop, including religious polarization, social unrest, and even hate crimes.
Kunal Purohit's "H-Pop: The Secretive World of Hindutva Pop Stars" lifts the veil on a growing phenomenon: the infiltration of Hindutva ideology into Indian popular culture. The book sheds light on H-Pop, a genre encompassing music, poetry, social media content, and more, all working to promote a form of Hindu nationalism.
Purohit dissects H-Pop through various artistic mediums. He analyzes music, exploring how lyrics, music videos, and performances endorse Hindutva narratives. The book delves into the works of folk-fusion singers, rap artists, and even electronic music producers who create anthems for Hindutva movements.
The reach of H-Pop extends beyond catchy tunes. Purohit examines how poems, online content, and even self-published books create a popular culture sphere that reinforces Hindutva ideology. The book explores the works of poets who glorify Hindu kings and historical revisionists who rewrite history through fiction. Social media influencers who spread misinformation and hate speech are also part of this analysis.
"H-Pop" doesn't just describe the phenomenon; it explores the reasons behind it. Purohit investigates the motivations of both creators and consumers of H-Pop. He examines how social identity, political views, and the need for belonging fuel the rise of H-Pop. The book also delves into the potential consequences of H-Pop, including religious polarization, social unrest, and even hate crimes.
While reviewers praise the book's meticulous research and insightful analysis, it's important to note that Purohit likely avoids naming specific artists and writers to prevent amplifying their work.