A review by mayhplumb
Because Internet: Understanding the New Rules of Language by Gretchen McCulloch

5.0

An excellent book! Gretchen McCulloch explores the fascinating world of internet language. She's particularly good at explaining large, complex concepts with simple metaphors, and she sheds lights on questions that have plagued both internet & non-internet people alike. I'm particularly fond of the topic she calls "typographic tone of voice" - that is, using punctuation & capitalization to indicate how you feel.