A review by blkbltchic
The Dorito Effect: The Surprising New Truth about Food and Flavor by Mark Schatzker

Did not finish book. Stopped at 46%.
Some of the claims that were presented have evidence that doesn't feel well supported. Plus out of pettiness the author made a jab at comic books being a 'simplistic' medium compared to classic books which earns a throat punch. Couldn't bring myself to finish it.