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em_wemily 's review for:
4.0
This was a helpful read. It provided a high-level look at what I should be thinking about in order to make a business out of writing.
It was broken up into 4 main parts:
1. Business summary (identifying goals, branding, identifying genre/sub-genres, knowing the competition, knowing the readers)
2. Production (identifying production goals and services, planning out a process that works for you, having tangible goals on the calendar, knowing what route to publish through, having monetary goals that drive that planning)
3. Marketing (networking is important, make a website, make an email list, have an ARC team, consider paid advertising routes with some suggestions, leverage social media)
4. Financials (Identifying your mindset when creating financial goals, factor in initial investments into your budgeting, identify what will be your ongoing costs, remember to invest and pay yourself)
It wasn't fluffy, but some of the advice was common sense. And it certainly was not an 'in the weeds' book. This is a book designed to give you a general idea of what specifically worked for Joanna Penn.
I do wish I had read this a little earlier on in my writing-as-a-career journey. The structured approach to a writing business was very helpful. That said, I would not recommend this to anyone who is looking for more concrete details about the individual steps that she recommends. This book is more of a starting point, a launch pad, into other resources that will help down the line. Penn knowingly included links to other resources (many of them from her) to help writers get more granular about their business strategies.
Overall, this contained solid advice, and I would recommend it, especially to those ready to plunge into writing as a full-time job!
This was a helpful read. It provided a high-level look at what I should be thinking about in order to make a business out of writing.
It was broken up into 4 main parts:
1. Business summary (identifying goals, branding, identifying genre/sub-genres, knowing the competition, knowing the readers)
2. Production (identifying production goals and services, planning out a process that works for you, having tangible goals on the calendar, knowing what route to publish through, having monetary goals that drive that planning)
3. Marketing (networking is important, make a website, make an email list, have an ARC team, consider paid advertising routes with some suggestions, leverage social media)
4. Financials (Identifying your mindset when creating financial goals, factor in initial investments into your budgeting, identify what will be your ongoing costs, remember to invest and pay yourself)
It wasn't fluffy, but some of the advice was common sense. And it certainly was not an 'in the weeds' book. This is a book designed to give you a general idea of what specifically worked for Joanna Penn.
I do wish I had read this a little earlier on in my writing-as-a-career journey. The structured approach to a writing business was very helpful. That said, I would not recommend this to anyone who is looking for more concrete details about the individual steps that she recommends. This book is more of a starting point, a launch pad, into other resources that will help down the line. Penn knowingly included links to other resources (many of them from her) to help writers get more granular about their business strategies.
Overall, this contained solid advice, and I would recommend it, especially to those ready to plunge into writing as a full-time job!