3.0

Very glad I rented this because it’s frankly not worth purchasing. In the book Gary says people can smell a salesman from a mile away and I wish he’d taken his own advice. This felt like an extended ad for his first book. I opted to read this instead of that one since the social media landscape changes so much. So o haven’t read that one nor know how it stacks up. I also don’t plan on reading it because, again, it’s likely outdated info that while probably groundbreaking at the time I’ve probably heard a bunch by now.

There was a lot of nicely organized info about each big social network, but it was all pretty basic advice that we’ve heard before. I wasn’t expecting this book to be structured this way, with a social media site (I.e facebook, instagram) being a chapter and ending each with a case study. It wasn’t a bad structure, just basic case studies, not too in depth. And every one had a plug for Gary’s book which felt like a patronizing infomercial.

If you’re totally new to this stuff, it’s a great starter book to grab from the library, but if you’re constantly reading and listening to podcasts and learning about online hustle, it’s a quick read but nothing new.