A review by cottoncashmerecathair
Influencer: Building Your Personal Brand in the Age of Social Media by Brittany Hennessy

informative inspiring lighthearted fast-paced

3.5

I ended up reading this book over five days! I cannot tell you the last time that happened. This was a super easy and very fascinating read about the world of influencers, specifically the big name influencers (though honestly, I had never heard of most of the people mentioned in the book even though I am in the space myself), from the perspective of someone that works with influencers on the brand side. Even though it is structured like a “how-to” book for aspiring influencers, I found that it was more informative about the lives of top influencers with some general suggestions and inspiration.

This review was originally posted on cottoncashmerecathair.com.