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A review by jolinsdell
The Tao of Book Publicity: A Beginner's Guide to Book Promotion by Paula Margulies
5.0
Although the subtitle of this book states "Beginner's Guide" this book is really a must read for all authors. Margulies obviously knows her stuff and gives good advice and tips throughout. I thought she particularly excelled when talking about planning, organising, and carrying out events, and loved that she went beyond just simple book signings to include conventions, trade shows, and more.
Whilst she does mention her experience as a book publicist throughout the book it's never done in a "talk down to you" kind of way. In fact she even has a chapter at the end of the book where she talks about finding the right publicist for you, and if it's worth you getting one.
Whilst she does mention her experience as a book publicist throughout the book it's never done in a "talk down to you" kind of way. In fact she even has a chapter at the end of the book where she talks about finding the right publicist for you, and if it's worth you getting one.