thereaderofbooks 's review for:

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google by Scott Galloway

3.0

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Interesting perspective on the "Four Horsemen". I understand what he is talking about and agree with much of Scott talks about. He seems really pessimistic about the four companies and I can't tell why. Maybe Scott had a run in with them? That being said, I believe there are some big issues with how much power the four have, not to mention all the information they all have about everyone that uses their services. Scott seems to throw conflicting views about using one of the four horsemen but then says that in order to be on top of everything and move up in the world you need to use all of their services and the new services that will come. Scott also talks about the disparity between the rich and the poor and how it is growing. I couldn't agree more with it. The people running the big companies are gaining more of the wealth and killing the middle class. How do we change it? That is the next problem we will all need to solve.