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A review by dakotavander
They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer by Marcus Sheridan
3.5
🗣️ They Ask, You Answer by Marcus Sheridan 🗣️
The premise of this book is INSANE! BONKERS! NEVER HEARD OF! Essentially, if a customer asks a question, the business should answer it. Right? Mind blown hahaha But you’d be surprised how many companies avoid doing just that.
As someone who works in marketing and content creation I loved this book. I loved what it had to say about company culture, about the reach that your content can have and the effect it can bring. I loved it. Maybe I’m biased because I’m also taking courses by the same company but I really enjoyed this book.
The premise of this book is INSANE! BONKERS! NEVER HEARD OF! Essentially, if a customer asks a question, the business should answer it. Right? Mind blown hahaha But you’d be surprised how many companies avoid doing just that.
As someone who works in marketing and content creation I loved this book. I loved what it had to say about company culture, about the reach that your content can have and the effect it can bring. I loved it. Maybe I’m biased because I’m also taking courses by the same company but I really enjoyed this book.