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A review by paybay
The LEGO Story: How a Little Toy Sparked the World's Imagination by Jens Andersen
2.75
I felt mixed about this book by the time I reached the end. Went in hoping for a history of LEGO products and innovations, but quickly realized I was reading more about the Kristiansen family and their evolving business philosophy.
The book contains a plethora of behind-the-scenes pictures, which greatly aid the history being described, especially in LEGO's earlier years.
My biggest gripe about this book is the biased tone it takes. The book is most compelling when the author mentions mistakes/obstacles LEGO experienced over its history, but these usually feel glossed over. I got the sense that in exchange for behind the scenes access, the Kristiansen family got final say over what made the book.
Not a terrible book, but not what I had hoped for. If you're a big fan of LEGO, or have an interest in how family businesses work, this is well worth a read.
The book contains a plethora of behind-the-scenes pictures, which greatly aid the history being described, especially in LEGO's earlier years.
My biggest gripe about this book is the biased tone it takes. The book is most compelling when the author mentions mistakes/obstacles LEGO experienced over its history, but these usually feel glossed over. I got the sense that in exchange for behind the scenes access, the Kristiansen family got final say over what made the book.
Not a terrible book, but not what I had hoped for. If you're a big fan of LEGO, or have an interest in how family businesses work, this is well worth a read.