3.0

Entertaining but as someone who has spent time on blogger/influencer snark sites, I didn’t learn anything new. Also, the author seemed to be very complimentary of influencers and didn’t ask the tough questions around the rampant consumerism that they encourage. The book mentions the issue of mommy bloggers using their children to create content and the lack of protection for these kids, but it didn’t go deep enough. This seemed like a fluff piece to promote influencers.