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A review by gijs
Story or Die: How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life by Lisa Cron
4.0
Serviceable overview of the art of the story with some neuroscience and philosophy thrown in. Some soundbites:
"Throw facts at us, we duck. Personify those facts in a story, we lean in."
"Story was more crucial to our evolution than opposable thumbs. All our thumbs do is let us hang on. Story tells us what to hang on to."
"We don’t turn to story to escape reality; we turn to story to navigate reality."
"By allowing you to vicariously live through the effect facts have in real life, stories inspire change in a way that facts alone cannot."
On narratology, the science of story, be sure to check out:
[b:Into the Woods: A Five Act Journey Into Story|17593915|Into the Woods A Five Act Journey Into Story|John Yorke|https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/books/1671721201l/17593915._SY75_.jpg|24534991]
[b:Narratology: Introduction to the Theory of Narrative|864726|Narratology Introduction to the Theory of Narrative|Mieke Bal|https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/books/1387742653l/864726._SX50_.jpg|850135]
"Throw facts at us, we duck. Personify those facts in a story, we lean in."
"Story was more crucial to our evolution than opposable thumbs. All our thumbs do is let us hang on. Story tells us what to hang on to."
"We don’t turn to story to escape reality; we turn to story to navigate reality."
"By allowing you to vicariously live through the effect facts have in real life, stories inspire change in a way that facts alone cannot."
On narratology, the science of story, be sure to check out:
[b:Into the Woods: A Five Act Journey Into Story|17593915|Into the Woods A Five Act Journey Into Story|John Yorke|https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/books/1671721201l/17593915._SY75_.jpg|24534991]
[b:Narratology: Introduction to the Theory of Narrative|864726|Narratology Introduction to the Theory of Narrative|Mieke Bal|https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/books/1387742653l/864726._SX50_.jpg|850135]