A review by ashleysbookthoughts
Cultish: The Language of Fanaticism by Amanda Montell

5.0

What a great read. Cultish was really informative and incredibly entertaining. It’s the perfect mix of academic and juicy. For a book of nonfiction focused primarily on linguistics, it was a hell of a page turner for me.

Amanda Montell does a great job of balancing research and interviews with experts on language, religion, and cults with stories from real people who have been involved in all manner of cultish endeavors ranging from Scientology and Heaven’s Gate to MLMs and Soul Cycle. Learning about the ways people use language to breed loyalty was fascinating.