A review by ciarazard
Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business by Donald Miller

informative reflective

3.75

It really is Marketing made simple. Reading through it is a breeze, with easy-to-digest nuggets of practical wisdom and industry advice that us marketers [should] already know by heart, but sometimes forget. I'll be referencing this book from time to time, especially the latter chapters re: email marketing.

Leaving this quote here because it's always been one of my work ethics to be generous with what I know, and it feels good to be validated for it: 

"I've never been punished for being generous, and besides, not everyone has the money. But that doesn't mean they don't deserve a place at the table. Be kind and generous to your customers and they will remember you when they are successful."