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lisalou444 's review for:

4.0

This was a delight to read. Part social history, part history of advertising, part history of typography, and all parts fun. I learned a lot and enjoyed the process. Fonts are such a pervasive part of our world, but not something that you consciously think about or are even really aware of. However, after reading this, I am much more aware of the font types of everything --I especially loved the story of the man who tried to live a day without Helvetica. It truly makes you see the world through different eyes.