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md313 's review for:
To Sell Is Human: The Surprising Truth about Moving Others
by Daniel H. Pink
slow-paced
Everything sucked but the last two chapters, and those were barely acceptable. Here is how to right a bad sales/business book. First, say your book isn't like all those others they are just offering some fake quick fixes. Second, offer a fake quick fix. Third, misquote bad research to support quick fix. Forth, offer two or three quazi-decent ideas that don't stem from anything prior. Fifth, watch the suckers by your book.