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A review by socraticgadfly
Big Weed: An Entrepreneur's High-Stakes Adventures in the Budding Legal Marijuana Business by Joseph D'Agnese, Christian Hageseth
3.0
Interesting, and self-promotional, and either naive or arrogant in one spot.
Hageseth, through his personal tour of his move from failed/overexposed real estate commodities speculator to self-described "ganjapreneur," gives a decent overview of the business of legal marijuana in Colorado.
He gives even more of an overview of himself as an entrepreneur. Read the book and listen to the man sell *his ideas* for marijuana, etc.
I probably could have done without some of the new agey type references, especially in the last few pages.
And, I laughed at what I can only describe as **marijuana snobbery.**
He talks about Ben & Jerry's, and people's loyalty to its particular flavors, not just B&J.
And, makes two huge mistakes, whether more from naivete or from distortion, I don't know.
First, Ben & Jerry's hasn't been some small hometown outfit for decades. It's part of Unilever, for doorknob's sake.
Second, when he wonders if people are loyal to particular roasts of coffee, life French roast, as he wants smokers to be to his marijuana lines? What planet is he from? Many of us focus on particular roasts, often from particular beans in particular areas, very much. And, he conveniently ignores comparing pot to booze at this point, though he's done it often before, when he knows well from his own experience — standard bar drink for him, by his own description, being Dos Equis plus a shot of Patron — that people are loyal to particular wines, beers and spirits. Oh, and tea-philes are loyal to particular leaves, too, Hageseth.
Hageseth, through his personal tour of his move from failed/overexposed real estate commodities speculator to self-described "ganjapreneur," gives a decent overview of the business of legal marijuana in Colorado.
He gives even more of an overview of himself as an entrepreneur. Read the book and listen to the man sell *his ideas* for marijuana, etc.
I probably could have done without some of the new agey type references, especially in the last few pages.
And, I laughed at what I can only describe as **marijuana snobbery.**
He talks about Ben & Jerry's, and people's loyalty to its particular flavors, not just B&J.
And, makes two huge mistakes, whether more from naivete or from distortion, I don't know.
First, Ben & Jerry's hasn't been some small hometown outfit for decades. It's part of Unilever, for doorknob's sake.
Second, when he wonders if people are loyal to particular roasts of coffee, life French roast, as he wants smokers to be to his marijuana lines? What planet is he from? Many of us focus on particular roasts, often from particular beans in particular areas, very much. And, he conveniently ignores comparing pot to booze at this point, though he's done it often before, when he knows well from his own experience — standard bar drink for him, by his own description, being Dos Equis plus a shot of Patron — that people are loyal to particular wines, beers and spirits. Oh, and tea-philes are loyal to particular leaves, too, Hageseth.